When I think about things I really care enough about to create a campaign about the first thing I think about is something I struggle with a lot personally, and that is mental health.
Since this was the first thing that came to mind I started looking for examples of video or animated campaigns and adverts for depression. What I found from looking for these was that I couldn't find any that were actual campaigns to raise awareness, and what I did find of campaigns were posters, not moving image.
I've decided to focus on looking at creating a typography based animation, about awareness of depression. So from here onwards I am going to look for examples of typography animations that are created for other reasons and look at what kind of thing I could create for my final piece.
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